Nigeria has the largest population on the continent and the third-largest manufacturing sector. Therefore, foreigners who take the time to get to know the Nigerian as a person are considered friends and welcomed into a Nigerians inner circle of family and close friends.Nigerian communication can also be indirect and may rely on non-verbal cues. Women wear long flowing robes and headscarves made by local makers who dye and weave the fabric locally. You are also agreeing to our. Commisceo Global Consulting Ltd. Afghanistan - Language, Culture, Customs and Etiquette. It is used for communication. The singer and social activist Fela Kuti was instrumental in Nigeria's musical development. We are all different, but culture helps to unite us. The people of this tribe are gifted sculptors. This helped spread them to some countries around Nigeria. Christians predominantly live in the south of the country, whereas Muslims live predominantly in the north. 5. If you're looking for expert help and advice on how to work effectively with Nigerians, then this is what we do! For example, it is typical for Nigerians to have three weddings, unless they are getting married to foreigners. The dry, open grasslands of the savanna make cereal farming and herding a way of life for the Hausa and The architectural mastery of the Hausas is perhaps one of the least known buys the most beautiful of the medieval age. Nigeria - Daily life and social customs | Britannica Present and receive business cards with two hands or the right hand, never with the left. Nigerians prefer to develop personal relationships prior to conducting business. Soups can be thickened by adding ground egusi (melon) seeds. Kano Durbar. The Hausa and Fulani are in fact different tribes, but are often counted as one due to cultural similarity. It is believed that the Igbo people originated in an area that is about 100 miles north of their current location at the confluence of the Niger and Benue Rivers. English as a first language, however, remains an exclusive preserve of a small minority of the country's urban elite, and is not spoken at all in some rural areas. Therefore, if this is the first time you are meeting with a Nigerian company, you should expect to devote a decent period of time to getting to know people on a personal level. "[67] Nigeria has other notable writers of English language literature. These figures are expected to confer subordinate titles upon men and women that are highly accomplished. 4) Lots of oil, little electricity. 3. English serves as a common language, used mainly as a means to bridge the communication gaps stemming from the presence so many languages, as well as a way to reach out and connect with the global business community. Nigerians are a group of people who are so different but still united as one in the quest to achieve a common purpose of nation-building. Close friends and family members often kiss and hug when meeting. Nigeria is a hierarchical society. www.commisceo-global.com. Beans and root vegetables are ubiquitous. In the southern areas a variety of soups containing a base of tomatoes, onions, red pepper, and palm oil are prepared with vegetables such as okra and meat or fish. Annual Lecture on China: Frayed RelationsThe United States and China, Virtual Event Significance of Ife Culture in Nigerian History For those needing a more detailed and comprehensive overview of Nigeria we have published an expert, Report on Nigerian Society, Culture & Business, here to learn more about our customized cultural training. Nigeria was once a British colony, so the official national language is English. Nigerians' Growing Cultural Influence Around the World Culture is defined as the way of life of a group of people. If you plan to work from an agenda, it is a good idea to send it in advance of the meeting. [33][34], The Hausas, on the other hand, are said to be very good merchants. Nigerians are very religious and spiritual people. In recent time, the styles have evolved to more contemporary designs. Try to avoid using hyperbole or making exaggerated claims when presenting a business case as Nigerians are naturally suspicious of a deal that sounds too good to be true. Establishments serving alcoholic beverages are found everywhere except where Islamic laws prohibit them. In spite of all these different languages, English is widely spoken around the country. Gifts are not always opened when received. Beautifully crafted sculptures of wood, brass, and terracotta are common things among the Yoruba. However, pidgin English and indigenous languages are also spoken throughout the country. In masculine countries people "live in order to work", managers are expected to be decisive and assertive, the emphasis is on equity, competition and . Yam is the main staple food of the Igbos which is why they celebrate the new yam festival every year when the harvesting of yam starts. Ekiti Yoruba dancers wear head masks so heavy that they can do only processional dances. For men the loose-fitting shirt goes down to halfway down the thigh. Furthermore, Nigerians are known for their larger-than-life celebrations, and definitely, go the extra mile to make sure to throw notable and enjoyable events for their attendees. The Bini people are closely related to several other ethnic groups that usually speak Edoid languages, for example the Esan, however it is important to address the fact that the name "Benin" (and "Bini") is a Portuguese corruption, which came from the word "Ubinu", which came into use during the reign of Oba Ewuare the Great, c. 1440. The Benin people of present-day Edo state had a culture that amazed the colonial masters when they first got to the ancient Benin kingdom. Team members should present a united front at meetings. It is basically what makes a person human. However, cultural differences should be perceived as wealth, not an obstacle. The language they speak is called the Edo language. Muslims observe Ramadan, the Islamic month of fasting, and the two Eids. [62] With over eight million copies sold worldwide, it has been translated into 50 languages, making Achebe the most translated African writer of all time. In a social situation, they are greeted and served first. The Ijaws were originally known by this name (Oru); at least it was what their immediate neighbours assumed them to be. The Igbo people of Eastern Nigeria commonly called Ndi Igbo are a very cultural set of people. What is Nigeria's location and importance? - Internet Geography Japanese culture places great value on respect, honor, discipline and personal growth. The climate also varies slightly depending on the region. The Hausa, who do not consider dancing to be an art, divide their dances into the categories of social dancing and ceremonial borii dances. Vast wealth has been generated by it, and it is currently the second-largest film industry in the world by output. February 22, 2023 National Cultural Dimensions-Nigeria | Cultural Sensitivity in the In fact, a businesss success as a new entrant in a market often hinges on the understanding of the cultural landscape of the country in question. Importance of culture in Nigeria - Legit.ng Can culture exist without society? Five things about Nigeria: The superpower with no power The Yorubas are a diverse group of people bound together by language, history, culture and a common sense of origin. The fact that the Times chose to profile the heads of Nigerias lifestyle magazines on the front page of its business section is even more notable, as it illustrates the growth of Nigerias international cultural influence. Extended families are still the norm and are in fact the backbone of the social system. To prevent this, it is important to control the formation of cultural values in a society. Nigerian foods are spicy, mostly in the western and southern part of the country, even more so than in Indian cuisine. If the information has changed, have new cards printed. It is said that it was at Ife that the gods descended from heaven and created the world. Smiling and showing sincere pleasure at meeting the person is important. Several streams also flow into the caves . In fact, over 250 languages and dialects are used across Nigerias 36 states. [52] The Yoruba people are believed to have migrated from the east to their present lands west of the lower Niger River more than a millennium ago. February 1, 2023 Funerals are also times when the family gathers. Its an active process, a lifestyle of people which is constantly growing, evolving and mutating. Titles are important. The three largest ethnic groups are the Hausas that are predominantly in the north, the Yorubas who predominate in the southwest, and the Igbos in the southeast. Friends may address each other in a variety of ways: the title and the first name, the first name alone, the surname alone, or a nickname. Nigeria has three main environmental regions: savanna, tropical forests, and coastal wetlands. Address people initially by their academic, professional or honorific title and their surname. Click here to learn more about our customized cultural training. Academic and Higher Education Webinars, C.V. Starr & Co. Age and position earns, even demands, respect. [59], Although chiefs have few official powers today, they are widely respected, and prominent monarchs are often courted to endorse politicians during elections in the hopes of them conferring legitimacy to their campaigns by way of doing so. Importance Of Reading Culture In Nigeria - 4014 Words | 123 Help Me 'Odinana', as the immutable customary rites and traditions of the Igbo world, is enduring and cuts across indigenous Igbo people, while 'omenana' is rather relative from one section of the Igbo to the other. Seven Indicators You Have A Culture That Values Security Although this group is found throughout the grasslands of West Africa, the bulk of the population is found in Northern Nigeria in states like Sokoto, Kano, and Katsina. Artefacts stolen from Benin sit on shelves of many foreign museums and in the private homes of foreigners. It is used for keeping records of important events, history and culture. Warning Sign 1: Little Investment Into People. [82] Perhaps the most popular fabric used in Nigerian fashion is Dutch wax print, produced in the Netherlands. Be the first to get hottest news from our Editor-in-Chief, Check your email and confirm your subscription. [45] From a historical perspective, it is almost impossible to give a precise and accurate account as to when and where the Ijaws originated, numerous different accounts have been given by many historians regarding this issue but what is certain is that the Ijaws are one of the world's most ancient peoples. Gifts should be given using the right hand only or both hands. Traditional instruments include various types of flutes, trumpets, musical bows, xylophones, and wooden clappers, as well as many varieties of drums. The Igbos are renowned for their strong use of proverbs. 5. Nigeria has a rich culture. In Nigeria, there are more than 500 languages that are spoken. The climate in Nigeria is typically hot, ranging from 28 38 degrees Celsius depending on the time of the year. 1950 W. Corporate Way PMB 25615, Anaheim, CA 92801, USA.+44 0330 027 0207 or +1 (818) 532-6908, 34 New House, 67-68 Hatton Garden, London EC1N 8JY, UK.1950 W. Corporate Way PMB 25615, Anaheim, CA 92801, USA.+44 0330 027 0207+1 (818) 532-6908. The region is well-known for its hospitality, cuisine and music. Silk (called tsamiya in Hausa, sanyan in Yoruba, and akpa-obubu in Igbo) is also used. Many use gestures when communicating. Yams are frequently eaten either fried in oil or pounded to make a mashed potato-like yam pottage. Having worked in North America and Europe, attended business excursions in China, and even worked in neighboring West African countries, it is safe to say that Nigeria definitely has a unique culture and way of life. The culture of Nigeria is shaped by Nigeria's multiple ethnic groups. Apart from culture, society does not have any other mechanisms with which to concentrate and gather the wealth of the experience that has been accumulated by previous generations. Stay up to date on the latest insights we have to offer. Hausa/Fulani ethnic group is made up of two hitherto different ethnic groups that have now intermixed to the extent that they are regarded as one inseparable ethnic nation. When employees join a company, they are doing so in return for fair compensation, career development, and various benefits. You will gain an understanding of a number of key areas including: For those needing a more detailed and comprehensive overview of Nigeria we have published an expert Report on Nigerian Society, Culture & Business. Expect the first few meetings to be somewhat formal as your Nigerian counterparts continue to become comfortable with you as a person. A colonial explorer stole Aboriginal spears in 1770. Centuries later This may take as long as two hours for an initial meeting. BREAKING: 7 states discontinue suit against FG challenging declaration of Tinubu Cash withdrawal limit not part of Supreme Court ruling, CBN may continue policy, BREAKING: 7 states discontinue suit against FG challenging declaration of Tinubu as president-elect, Meta slashes prices for Quest headsets to boost VR use, "Youve admitted election was flawed", Atiku replies Tinubu campaign, Background of the study in research: how to write one, 40 famous black male actors every cinephile should know about, How to transfer airtime on MTN: a comprehensive guide (2023), Dark October: Actor Chuks Joseph speaks on fragility of remaking what occurred in Rivers state 10 years after, "He is exceptional": Man who couldn't read at age 18 becomes professor, his photos go viral, Newspaper Review: Revisiting Obi, Tinubu, Atiku's performance in 2023 presidential election, 2023 polls: After shocking loss to opposition in Nasarawa, APC chair Adamu speaks on Tinubu's triumph, "Your new look is better": Nigerian man flaunts transformation after he started dating his current girlfriend. To rush a greeting is extremely rude; spend time inquiring about the other persons general well-being. The number of ethnic groups and dialects stand at more than 1,150. Every culture in Nigeria has unique diets, mode of dressing, mode of production, language, greetings, marriage, mode of socialization, political systems that could be annexed for development. 5. Each musician organized a large band with a horn section, a variety of drummers, and many guitar players. Since the 1990s the Nigerian movie industry, sometimes called "Nollywood", has emerged as a fast-growing cultural force all over Africa. LESSON 2 - IMPORTANCE/USES OF ART. Therefore, understanding Nigerian culture and way of life can seem like a daunting task, however, gaining this understanding will help you develop a robust action plan to build your business in the region. In other words, this is to say that, culture in its simple meaning can be the way of life . Nigeria has two seasons: rainy season, which occurs in April until September, and dry season, which is referred to as Harmattan. The women wear Iro and Buba and tie a complimentary headgear. Culture unites people, integrates them, and ensures their strength as a community. They are ruled by monarchs, and are famous for their Benin Bronzes. Wait until invited before moving to a first-name basis. 1 Jan. 2020 https://commisceo-global.com/resources/country-guides/afghanistan-guide, Commisceo Global Consulting Ltd. (2020, January 1) Afghanistan - Language, Culture, Customs and Etiquette. Four full-color images cover the page, each of the creators and editors of influential culture and fashion magazines based in Lagos. Other forms of traditional food include fufu, eba, okra, egusi, and ogbono. Korean Cultural Centre Nigeria on Instagram: "Winners of the KCCN Wole Soyinka, who won the 1986 Nobel Prize for Literature, was the first Black African to receive the award. somethings gotta give I dont have what I need now, but I will have it eventually., I shouldnt complain because I should be grateful, Im fine. The word "Ubinu" was later corrupted to Bini by a number of mixed ethnicities staying together at the centre, and it was then further corrupted to Benin around the year 1485 at the time when the Portuguese people started making trade relations with Oba Ewuare.[28][29]. Success, like in any other culture, is important to Nigerias citizens and is greatly revered in Nigerian culture. [44] With a population of over ten million, the Ijaws are arguably the most populous tribe inhabiting the Niger Delta section and arguably the fourth largest ethnic group in Nigeria occupying about 10% of Nigeria's population. monarchs who have received definite authority from the official government and are recognized by the laws of Nigeria),[58] the chiefs come in various ranks and are of varied kinds - some monarchs are so powerful that they influence political and religious life outside their immediate domains (the Sultan of Sokoto and the Ooni of Ife, for example), while in contrast many local families around the country install their eldest members as titled chiefs in order for them to provide them with what is an essentially titular leadership. This then ended up playing a significant role in the social life and culture of the Hausa people. It has become a common lingua franca as a result. Culture In Nigeria Essay. Nigerians celebrate several holidays throughout the year, including Independence Day (October 1), Workers Day (May 1), and various Christian and Islamic holidays. 'Odinana', on the contrary, is a code of life, handed down from Chukwu, God the Creator, to Eri, the patriarch of the Igbo race, to prevent chaos and confusion. Nigerians living in the south of the country tend to speak more directly. Culture is defined as the way of life of a group of people. Nigerians will generally follow the agenda point by point and may want to consult with key stakeholders who will not be present prior to the meeting. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. Nigeria is a hierarchical society. Here are a few commonly used saying in Nigeria that are worth noting: Nigeria is a very diverse and dynamic country. [8][9][10][11] There are many other ethnic groups with sizeable populations across the different parts of the country. In Igboland, both men and women tie wrappers. The women wear wrappers and shirts and cover their heads with hijabs (veils).[89]. The Cultural Dimensions Of Nigeria's Cultural Dimension Gifts from a man to a woman must be said to come from the mans mother, wife, sister, or other female relative, never from the man himself. The official language of Nigeria, English, was chosen to facilitate the cultural and linguistic unity of the country post-colonization by the British. They may smile to mask their true feelings, especially when disappointed or confused. [86] The men wear buba (long shirt), sokoto (baggy trousers), agbada (flowing robe with wide sleeves) and fila (a hat).